Openly is rebuilding insurance from the ground up. We are re-envisioning and enhancing every aspect of the customer experience. Doing this requires a rapidly growing team of exceptional, curious, empathetic people with a wide range of skill sets, spanning technology, data science, product, marketing, sales, service, claims handling, finance, etc.

Now is the perfect time to join the journey. Here’s why

  • It’s working. We’re in multiple states and on our way to operating countrywide. We have thousands of agents selling our product and millions of dollars of annual customer premiums.
  • We’re well backed & stable. We closed our $75M Series C fundraise. We are supported by some of the top investors globally, including Google’s “Gradient
  • It’s not too late! Despite this traction and stability, we’re still early enough in the journey that there’s time to make a real difference during Openly’s formative period.

If you’d like to understand more about Openly’s mission, consider checking out this video from a company pitch we gave several years ago at Techstars.

Job Details

Openly is looking for a Sr. Content Strategist/Writer with exceptional content strategy, content management, and writing skills who will support the marketing team and cross-functional teams by strategizing and creating multi-channel campaigns and blog content. Experience with B2B content strategy and creation is required.

Key Responsibilities

  • Create and manage Openly’s content and messaging strategy based on business goals
  • Write content for multi-channel marketing campaigns, including emails, landing pages, digital ads, social media, and sales collateral
  • Spearhead the development and ongoing management of a public blog focused on providing value-added content to key audiences


  • Bachelor's degree in relevant area of study
  • 5-8 years of experience in content management and writing roles, including B2B experience
  • Experience leading content strategy efforts and the development of thought leadership content
  • Exceptional copywriting, editing, and storytelling skills, with strong experience writing for digital channels
  • Experience developing and managing a content calendar aligned with business goals
  • Experience writing copy for SEO campaigns
  • Strong attention to detail
  • Writing experience related to financial services is a plus
  • Ability to work well in a growth stage company environment
  • Excels in a fast-paced, demanding environment; able to manage multiple tasks and juggle several time-sensitive demands while adapting to changing priorities

Candidates should be self-starters who possess strong content strategy and writing skills. The ideal candidate will be able to demonstrate a track record of effective and engaging content planning and content creation. We ask that work samples be provided in addition to a resume. Work samples should include at least one example from each of the following categories: landing page copy, email campaign copy, digital ad copy, and blog copy.

Benefits & Perks

  • Competitive salary, corporate bonus program, equity position in a start-up company
  • Company-sponsored medical, dental, vision insurance plans, short-term and long-term disability, life insurance, 401k with corporate contribution, and FSA plan
  • Company-paid 12 weeks parental leave policy
  • The company fully embraces the “work-from-anywhere” mentality, even before COVID restrictions.
  • Paid Time Off
  • Fun, fast-paced, startup environment

U.S. Citizens, Green Card Holders, and those authorized to work in the U.S. for any employer will be considered.

Openly is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Openly is an E-Verify Employer in the United States. Openly will make reasonable accommodations for qualified individuals with known disabilities under applicable law.